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motion lab

A private Motion Lab your team actually owns.

Brand-locked, deterministic, editable videos. Generated by your team. No freelancers. No inconsistent AI output.

  • Setup in 1–2 weeks
  • Installed in your accounts
  • Run by your own team

Brand kit

Locked

  • Ink#0F1216
  • Paper#FCFDFF
  • Signal#ED4423
  • Host Grotesk · Headlines
  • DM Mono · Labels & data
  • ColorsExact hex
  • TypeTwo families
  • LogoClear space
  • MotionNo bounce

Locked once. Every video starts here.

  • “Every frame, on brand.” in black type, with red rules locked under both lines.
  • A brand kit frame: Ink, Paper and Signal swatches with hex values, a type specimen, and colors, type and logo clearance checked off. Status: locked.
  • The Motion Lab logo and wordmark in white on near-black, with a short red rule below.

00:00:00:00

Locked once. Consistent every time.

See it in motion · 0:19

The brand kit locks in, then a product video is made from it. Every video after starts from the same kit.

Your brand took years to build. Video chips away at it, one off-brand cut at a time.

  • Freelancers

    Slow.

    Every video waits in someone else’s queue, and every new hire reads your brand a little differently.

  • Raw AI

    Off-brand.

    Every prompt drifts from your colors and type, and you can’t fix one line without starting over.

  • Generic tools

    Loose.

    Templates built for every brand fit yours loosely. Nothing stops the wrong color from shipping.

One setup. Everything included.

We build the lab, install it and teach your team to run it. Then it’s yours.

  • Private install

    A lab of your own

    Set up in your company’s own accounts, for your team only. Your brand, briefs and videos stay in-house.

  • Brand kit

    Your brand, locked once

    Colors, type, logo rules and motion, set once and checked on every frame. The hundredth video matches the first.

  • Generate + edit

    Exact edits, nothing drifts

    The same brief makes the same video, every time. Change a line or a color and only that changes, down to the frame.

  • Training + handoff

    Your team runs it

    We train the people who will use it, on your own videos, until they ship without us.

OptionalOngoing support: new templates, brand kit updates and a producer on call.

See pricing

Four steps. Live in 1–2 weeks.

One producer runs your setup from the first call to handoff. You approve your brand kit once; we handle the rest.

Typical setup · 1–2 weeks

  1. 01Day 1

    Discovery call

    Thirty minutes on what you make, how often, and who will run the lab. You leave with a fixed setup quote.

  2. 02Days 2–5

    Brand kit setup

    We lock your colors, type, logo rules and motion into one kit. You review it and approve it once.

  3. 03Week 2

    Install & training

    We install the lab in your accounts and train your team on real videos from your own backlog.

  4. 04From then on

    Your team runs it

    Your team briefs, generates and edits on its own. Add support if you want us on call.

Your team runs it

Brief, stills, a scoped edit and the export, all run by your own team.

Film · 0:25

00:00:00:00

Typical setup takes 1–2 weeks, with a fixed quote after the first call.

Book a lab setup call

Built for teams that ship video weekly.

  • 01

    Marketing teams

    Weekly content, every channel.

    Social series, campaign cutdowns and event recaps that all look like one brand, without a bench of freelancers.

    • Weekly social series
    • Campaign cutdowns
    • Ads in every ratio
  • 02

    Product companies

    A video for every release.

    Launch films and feature walkthroughs from one template, so release forty matches release one.

    • Launch films
    • Feature walkthroughs
    • Release notes
  • 03

    Agencies

    A private lab for each client.

    One locked kit per client. Ship more client video without hiring more motion designers.

    • One kit per client
    • Pitch films
    • Retainer content

Three ways to make video. One you own.

  • Freelancers

    Good people, different every time.

    Consistency

    Depends on who you hire

    Editability

    Back into their queue

    Ownership

    Exported files

    Speed

    Days to weeks a round

    Brand control

    Their reading of your brand

  • Raw AI

    Fast drafts nobody can fix.

    Consistency

    Drifts with every prompt

    Editability

    Start over and hope

    Ownership

    Exported files

    Speed

    Fast to draft, slow to fix

    Brand control

    None built in

  • Motion Lab Internal

    Your system, run by your team.

    Consistency

    Locked to your brand kit

    Editability

    Change a line, only that changes

    Ownership

    The system, source and templates

    Speed

    Minutes per edit, in-house

    Brand control

    Your rules, checked every frame

Stop renting inconsistent video

The same brief, made the rented way and in the lab. One drifts from cut to cut; the other matches every time.

Film · 0:16

00:00:00:00

Motion Lab Internal, set up for your brand in 1–2 weeks.

Book a lab setup call

Scoped once. Priced up front.

Every lab is scoped to your team, but never open-ended. Here’s where engagements start.

  • One-time

    Lab setup

    Typical setup from$15,000fixed quote after the first call

    Paid once. Everything your team needs to run the lab on its own is included.

    Included in setup

    • Discovery and a fixed scope
    • Brand kit built and locked
    • Templates for your first formats
    • Quality checks tuned to your brand
    • Installed in your accounts
    • Training for your team
  • Optional · Monthly

    Ongoing support

    Optional support from$2,000per month

    Added after setup, only if you want it. Your team runs the lab. Ongoing support is optional.

    What support adds

    • New templates as you need them
    • Brand kit updates
    • A producer on call
    • Lab updates as they ship

Support is optional. Everything we install stays yours.

Get your fixed quote

Built for teams that need the hundredth video to look like the first.

  • “Every frame, on brand.” in black type, with red rules locked under both lines.
    00:00:00:24Type locks to the grid
  • A brand kit frame: Ink, Paper and Signal swatches with hex values, a type specimen, and colors, type and logo clearance checked off. Status: locked.
    00:00:07:05Brand kit, locked
  • The Motion Lab logo and wordmark in white on near-black, with a short red rule below.
    00:00:10:25Logo sign-off

Frames from Motion Lab’s own brand film, made in the lab on one locked kit. Client work stays private: ask for a reel under NDA on your call.

Stop renting video. Own the system.

Book a thirty-minute setup call. Tell us what your team makes and how often, and we’ll come back with a fixed setup quote.

What do you need

We only use your details to reply to this request. No newsletters.

hello@motionlab.studio

What happens next

  1. 01We reply within one business day to set a time.
  2. 02A thirty-minute call on your brand, volume and team.
  3. 03A fixed setup quote and a start date.
Book a lab setup call